Innovation and Knowledge in the Network Society
It was in August 1997, when I met Jim Bair, Director of Qumana. Inc, when he taught a Summer Course in Syracuse University (NY). Some colleagues from Barcelona and I were passionate with his teachings on Knowledge Management, a very unknown discipline in our country.
Knowledge Management seemed to us something very theoretic and difficult to [...]
I read today in TavelMole a post on a speech given by the General Manager of Cheapflights at the Travel Technology Show in London where she states how important Travel 2.0 can be for Brans awareness and also for absorbing customer’s ideas into the marketing strategy.
Here’s a part of the comment I posted in Turismo [...]
In my last post I talked about the annual meeting of Turismo 2.0 in Madrid, last week, and about the president of this very successful (over 1.500 members) network, Albert Barra explained how difficult it was to make tourism business people understand what the web 2.0 can afford to marketing. This Wednesday the world famous [...]
With contributions from leading global experts both from the industry and academia, each case follows a rigid structure with features such as bulleted summaries and review questions, as well as each section having its own thorough introduction and conclusion written by the editors highlighting the key issues and theories. Cases covered include: Intercontinental Hotel Group and online intermediaries, Expedia.de, Amadeus, VisitBritain, Enterprise Rent-a-car, Lufthansa systems and many more.
Divided into the following sections, the case studies are used to illustrate the theory and issues to finally present a big picture of innovative and successful ICT usage in the tourism sector:
# Hospitality
# Intermediaries
# Destinations
# Transportation
# IT-Systems in Tourism
# Mobile Systems and Services